It’s been a tumultuous year since COVID landed at our doors, in our homes and across our workplaces. We’ve seen rapid change in the way we communicate and interact both internally as well as externally with our customers. The drive and need to change has never been more urgent or critical and, as the old […]
Interactive patient cases are a great way to inform and educate your HCPs about early diagnosis, treatment advances and new treatment guidelines. They also help to understand treatment disparities, which is one of the major challenges in Lung Cancer patient care.
Lung Cancer Patient Case using the MedUniverse HCP engagement platform Read More »
The WHO has declared COVID-19 a pandemic on the 11th of March. Authorities in many countries have implemented a set of measures to combat the spread of the disease, ranging from recommendations to avoid public gatherings to complete lockdowns. These developments have put severe strains on health care systems. Physicians, nurses and many others are
How will Pharma engage HCPs in times of corona? Read More »
Hej! My name is Sneha, and I am taking over the MedUniverse blog this week. I am a student at Karolinska Institutet (a medical university in Stockholm) where I am pursuing a Master’s in Bioentrepreneurship. I have chosen to do my thesis project at MedUniverse, to investigate how healthcare professionals (HCPs) and the pharmaceutical industry
Is Pharma really addressing the educational needs of HCPs? Read More »
At MedUniverse, we help Pharma companies convey messages via digital patient cases. Johanna Lundqvist, one of our Customer Relations Managers, has identified the main hurdles that Pharma companies face on their digital journey: “Over the years, I have experienced that Pharma’s principal issues with digital are getting started and tying digital initiatives to business objectives
Digital? Gladly, but where do I start? Read More »